HONOR has unveiled a new logo as part of a global brand refresh that marks its transition from a smartphone brand to an AI device ecosystem company. The company said the new identity reflects its long-term vision to expand its AI portfolio and build an ecosystem that connects devices, software, and services. The rebrand marks a significant milestone for HONOR as it turns over a new leaf and broadens its focus beyond smartphones. The company said years of investment in AI, product development, and ecosystem technologies laid the foundation for its new direction. HONOR now aims to deliver a connected experience across multiple categories through AI-powered hardware and software.HONOR also highlighted several technologies that support its strategy. These include AiMAGE,… Read More
HONOR unveils new logo, charts a new course as AI device ecosystem company
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