IDC’s latest Q1 2026 data revealed that Samsung reclaimed the top spot from Apple. Galaxy S26 and S26+Top 5 smartphone brands in Q1 2026 revealedTop 5 brands according to IDCSamsung had a strong demand for the Galaxy S26 Ultra, and the A Series launch boosted its volumes. Apple had strong sales of the iPhone 17 Series in China.Xiaomi is at number 3 with a large 19.1% YoY decline. OPPO is strong in China, but weaker globally at number 4. vivo has a solid performance in China and India. They are also narrowing the gap with OPPO.Samsung – 62.8 million units shipped, 21.7% market share, +3.6% YoY growthApple – 61.1 million units shipped, 21.1% market share, +3.3% growthXiaomi – 33.8 million units…Read More

Samsung reclaims global #1 smartphone rank, prices have risen by 40 to 50% in some markets
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